Friday, September 6, 2013

Premier Information: Live Horse Racing

Many of those who in joining Premier Information find themselves betting and taking an interest in racing for the first time want to watch the races they find themselves involved with.   This article explains that in this day and age, coverage is very extensive.

Never has horse racing been so accessible for the armchair viewer as racing from all over the UK & Ireland is available from two dedicated horse racing channels.

Before the introduction of At The Races and Racing UK the only live action you would see would come from Channel Four Racing and BBC, generally on a Saturday afternoon, whilst RTE would provide Ireland with live coverage of some of the major meetings in Ireland and the UK.

Even though the two terrestrial channels still show action on weekends, with Channel Four still providing racing every Saturday afternoon and the BBC broadcasting the major meetings like Royal Ascot and the Grand National it is the emergence of the subscription channels who have enhanced racing's accessibility.

Both channels give viewers up-to-the minute analysis before and after the racing with both offering an array of additional programmes, to both inform and entertain the general public.

Before the racing even gets underway both Racing UK and At The Races have aired some informative shows which utilise various pundits and gives the viewer a better insight into the day's racing ahead.
No race is too small for the channels and they treat a seller from Market Rasen with the same respect as a Group One from Newmarket.  With knowledgeable presenters giving their views along with the occasional controversial thought adding an edge to a programme, both Racing UK and At The Races have improved racing coverage no end.

At The Races in particular, have enhanced the reputation of Irish racing, as they cover all 26 racecourses in their live coverage.  Before, Irish racing was never really shown in the UK but ATR's coverage has now opened the racing viewer's spectrum and has allowed the punter out there to watch their flutter.

Bookmakers have also recently offered the facility of watching live racing online as they look to entice customers.  Paddy Power for instance, offers customers the chance to watch any race live in UK & Ireland as long as they stake a £1 bet on that specific race.  So, you don't have to hold a subscription to the aforementioned TV channels, you can just place a small bet and watch your chosen race online.

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